Starcom Media Vest to be world's biggest network

Darby, Ian
July 2006
Campaign;7/14/2006, Issue 28, p4
Trade Publication
The article reports that the company Starcom MediaVest Group is set to become the world's largest media network by the end of the year 2006. Latest survey from Recma indicates that the network is expected to achieve global billings of $25.58 billion in 2006. Despite projected 7.6 percent billings growth of Omnicom's OMD, Starcom is set to knock OMD off the top spot. Publicis Groupe media agencies still remain some way behind Martin Sorrell's WPP Group PLC, despite strong performance of Starcom Media in the media group rankings. The third position is held by Omnicom Media Group, with projected global billings of $30.5 billion in 2006.


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