TITLE

The other side of the fence

AUTHOR(S)
Phillips, David
PUB. DATE
July 2006
SOURCE
Housewares;Jul2006, Issue 199, p29
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article narrates the author's experience as he tried the customer service department of a major electrical manufacturer in Great Britain. He had great faith in call center to retain the goodwill of the customers. He rang customer care when a hitherto excellent espresso machine broke down after 15 months. He called up the sales director when the machine had not been delivered as what they had promised. It was disappointing since the replacement machine was secondhand.
ACCESSION #
21722921

 

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