TITLE

Best Buy Flies…to China

AUTHOR(S)
Miller, Claire Cain
PUB. DATE
July 2006
SOURCE
Forbes Asia;7/3/2006, Vol. 2 Issue 12, p16
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article reports the move of Best Buy to open three sourcing offices in China. The decision was made to counter the threats from Wal-Mart and a maturing store base, along with price pressure resulting from low-end imports and shorter product cycles. Despite the company's continuous growth, those factors could affect Best Buy. The company went to China to be closer to manufacturers, reducing costs and increasing speed to market.
ACCESSION #
21669643

 

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