TITLE

PLAYOFF HOOPS SPUR NET GAINS

AUTHOR(S)
Dempsey, John
PUB. DATE
May 2006
SOURCE
Daily Variety;5/25/2006, Vol. 291 Issue 39, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the increased television ratings of the 2006 National Basketball Association Playoffs. The Turner Network Television (TNT) drew in an average of 3.3 million viewers which made TNT ranked first among all cable nets. A new group of basketball stars like LeBron James, Kobe Bryant, and Steve Nash which are pulling more fans, made the ratings of the sports event soar high.
ACCESSION #
21611675

 

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