Fuse Offers an On-Demand Backstage Pass

Brown, Karen
July 2006
Multichannel News;7/17/2006, Vol. 27 Issue 28, p26
This article reports on the decision of Fuse to add original content involving music bands on their Fuse On Demand content lineup. The new content features indie rock band Fall Out Boy, which has gained its popularity largely because of airtime on Fuse. The company reports a 20% increase in total stream views since adding the exclusive content to their On Demand service in May 2006.


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