TITLE

NBC U Clears Digital Confusion

AUTHOR(S)
Haugsted, Linda
PUB. DATE
July 2006
SOURCE
Multichannel News;7/17/2006, Vol. 27 Issue 28, p22
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
This article reports on the creation of a freestanding Web site, www.digitalworldnow.com, by NBC Universal Cable to address consumer confusion over digital technology. The site explains how the combination of a digital connection, high-definition television set and high-definition service could provide an experience comparable to a movie theater.
ACCESSION #
21586951

 

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