TITLE

PR MAVEN ON THE RULES OF THE GAME

AUTHOR(S)
Ventre, Michael
PUB. DATE
July 2006
SOURCE
Daily Variety;7/12/2006, Vol. 292 Issue 6, Special Section pA7
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article features Jeff Freedman, founder of Freedman Sports Public Relations which specializes in the sports media. Freedman believes that there is a difference between entertainment and sports PR. His one-man operation has been involved in major sports-themed releases including "Seabiscuit" and "Cinderella Man."
ACCESSION #
21571321

 

Related Articles

  • NPower in agency hunt. Owens, John // PRWeek (London);11/16/2012, p2 

    The article reports on the move of NPower Ltd. which is searching for a public relations agency as part of its brand repositioning despite news that it will terminate its sponsorship of the National Football League.

  • BEST OF THE TECH BLOGS.  // PRWeek (London);4/2/2010, p10 

    Several letters to the editor are presented concerning various issues such as one claiming to finally have someone to talk to about his fantasy football team as the public relations (PR) sector is generally female-dominated, another concerning the measurement summit conducted in Washington D.C....

  • The Key to Maximizing your Sports Sponsorship. Sherry, J. Greg // Public Relations Quarterly;Spring98, Vol. 43 Issue 1, p24 

    This article focuses on the key issues in maximizing corporate sports sponsorship in the U.S. To many public relations professionals, integrated marketing can be the most important yet most underutilized aspect of a campaign. For a company sponsoring a sport, an athlete or a sports event, it is...

  • RPM devises roadshow to push cricket.  // Event;Jun2003, p5 

    Deals with the cricket roadshow created by brand experience agency RPM to promote and explain the sport's tournament. Details on the roadshow.

  • PR firms smoked by tobacco legislation. Goodale, Greg // Warsaw Business Journal;1/14/2002, Vol. 8 Issue 2, p14 

    Discusses the enactment of a Polish legislation governing tobacco advertising and its impact on public relations (PR) firms. Ban on tobacco-linked promotions; PR firms' search for new sources of revenue; Amendments to the Country's Law on the Protection of Health Against the Effects of Tobacco...

  • Sport England builds roster to inspire Olympic legacy. Eleftheriou-Smith, Loulla-Mae // PRWeek (London);3/15/2013, p1 

    The article reports that Sport England will develop a lineup of public relation (PR) and sponsorship agencies to help in the encouragement of public to engage in grassroots sports across Great Britain.

  • Letters. King, Ben; Atkinson, David; Chauhan, Shail; Carr, Adrian; Hughes, Nigel // Marketing Week;9/7/2006, Vol. 29 Issue 36, p22 

    Several letters to the editor are presented in response to articles in previous issues including the article on reassessment of advertising campaigns, the football sponsorship in the August 24, 2006 issue, and the article on public relations agencies.

  • PUBLIC RELATIONS FIRMS.  // Las Vegas Business Press (10712186);2009 Book of Lists, p38 

    A list of the top public relations firms in Las Vegas, Nevada for 2009 ranked based on the number of local employees is presented, including Kirvin Doak Communications, B&P Advertising, Media & PR and The Glenn Group.

  • PR hits the highest points of success. Gofton, Ken // Marketing (00253650);11/25/99 Supplement Top 200, p23 

    Highlights trends affecting public relations agencies in Great Britain. Ranking of the top 30 agencies based on fee income in 1998; Impact of the Internet, digital technology and electronic commerce; Shift of image from that of a supplier to a boardroom consultant; Takeovers and mergers. ...

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics