TITLE

CRM Says "Ahhh…"

AUTHOR(S)
Lager, Marshall
PUB. DATE
July 2006
SOURCE
CRM Magazine;Jul2006, Vol. 10 Issue 7, p12
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on the growth of customer relationship management (CRM) practices in the healthcare sector. Significance of CRM to integrated patient records according to Scott Schumacher, senior vice president and chief scientist of Initiate Systems; Presence of most CRM technology in billing and accounts, according to John Quinn, a senior executive and chief technology officer of Accenture's Health and Life Sciences provider practice; Impact of good CRM on people's perception of health care systems.
ACCESSION #
21558922

 

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