Can you work in ads and have a life?

Nicholson, Kate
June 2006
Campaign;6/23/2006, Issue 25, p19
Trade Publication
The article focuses on issues related to maintaining a work-life balance in the modern advertising industry. Working long hours not only undermines personal lives, but can also damage people's health. Overwork can lead to a loss of perspective, exhaustion and ultimately, professional burn-out. Judy Mitchem, chief marketing officer at Lowe London, explains that this kind of lifestyle means agencies are finding it hard to retain their talented staff. The sweatshop culture is no longer celebrated. Some agencies have formal policies about work-life balance, while for others it is just part of the culture they promote.


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