Universal McCann Sydney nets media prize

Hamilton, James
June 2006
Campaign;6/23/2006, Issue 25, p3
Trade Publication
The article reports that Universal McCann Sydney has won the Media Grand Prix award with an integrated campaign for Unilever's Lynx bodyspray brand. The winning campaign included press, outdoor, TV and ambient media and saw the creation of a Lynx-branded airline in an attempt to engage with 17-to 25-year-old men. The awards were disappointing for British media agencies, which took home just one gold and two bronze Lions. OMD won a gold Lion for its London-wide Monopoly game for Hasbro. The campaign, created by DDB London, featured Monopoly-branded taxis and an online playable game.


Related Articles

  • Conflict no hurdle for GroupM unit. Sudhaman, Arun // Media: Asia's Media & Marketing Newspaper;2/10/2006, p19 

    The article presents information on MediaCom Corp.'s dramatic success in Nokia Corp.'s U.S.$150 million regional shootout. Nokia switched to the recently-acquired MediaCom from 10-year incumbent ZenithOptimedia. The pitch itself was a lengthy and complex affair, driven as much by Nokia's...

  • Northern Asia: DDB Worldwide and OMD campaign.  // Media: Asia's Media & Marketing Newspaper;12/14/2007, p25 

    The article reports that DDB Worldwide Communications Group Inc. and OMD have launched a new advertising campaign to herald the post-merger benefits of MTR and KCRC in Hong Kong.

  • NEXT.  // MediaWeek;1/18/2010, Vol. 20 Issue 3, p8 

    The article discusses the winners of the publication's Global Media Agency of the Year (GMAY) and U.S. Media Agency of the Year (USMAY) awards. GMAY winner OMD navigated a difficult economic climate through creative use of media. USMAY recipient Universal McCann benefited from its commitment to...

  • creative briefs. Dill, Mallorre // Adweek Western Edition;11/13/2000, Vol. 50 Issue 46, p46 

    Presents updates related to advertising agencies in the United States as of November 13, 2000. Prizes picked up by DDB Chicago for the 15th annual London International Advertising Awards; Features of a Capital One advertising campaign from D'Arcy Masius Benton & Bowles; Aim of Doremus'...

  • Radio prize goes to DDB Chicago Bud ad.  // Campaign;6/23/2006, Issue 25, p3 

    The article reports that DDB Chicago became winner in the Radio category in the Grand Prix award walking away with the top honour for its Bud Light campaign for a second year. The U.S. advertising agencies also enjoyed successes from JWT New York, which won two golds for a JetBlue airline...

  • NEW-BUSINESS RANKINGS 8 April 2005.  // Campaign;4/8/2005, Issue 15, p40 

    This article presents rankings of advertising agencies in Great Britain. Some of the advertising agencies listed are, Wieden & Kennedy, DDB London, Miles Calcraft Briginshaw Duffy, DLKW & Partners, St Luke's, McCann Erickson Manchester, Universal McCann and others.

  • NEW-BUSINESS RANKINGS: 13 May 2005.  // Campaign;5/13/2005, Issue 20, p44 

    The article presents ranking of various advertising and media agencies. On the top was DDB London, followed by DLKW & Partners, Wieden & Kennedy, VCCP, and others. In media agencies, Carat topped and was followed by PHD, MindShare, MediaCom Corp., Universal McCann, and others.

  • GLOBAL AND PAN-REGIONAL MOVES.  // Advertising Age;10/28/2002, Vol. 73 Issue 43, p12 

    The article presents a list of advertising accounts won by advertising holding companies from January through September 2002 in the United States. Several advertising agencies included in the list are Young & Rubicam/Moet & Chandon, Universal McCann, TBWA/Baltika Group, DDB Worldwide, Media...

  • Universal McCann leads the way in radio awards. Barnett, Emma // Media Week;5/27/2008, Issue 1164, p11 

    The article announces awards given to agencies at the 2008 GCap Radio Planning Awards, including the Outstanding Campaign Above £250,000 to Universal McCann, the Outstanding Campaign Below £250,000 to OMD, and the Effectiveness Award for Campaign with Best Results to Universal McCann.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics