Cahners cites flat ad revenue, Web in revamp

Callahan, Sean
August 1999
Advertising Age;8/9/1999, Vol. 70 Issue 33, p29
Trade Publication
The article reports on the corporate restructuring of Cahners Business Information in 1999. Cahners last week said it will eliminate some 300 jobs, or about 7% of its work force. Most of the job cuts will come from production, circulation and human resources. This most recent restructuring of Cahners comes on the heels of other changes at the company. At the of July, the company announced a reshuffling of executive duties in magazine production and its travel group. Still, Internet investment continues at Cahners. The company, for instance, formed an alliance in July with uBid, an online auction site, with an eye toward facilitating the sale of business equipment on the Web.


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