TITLE

Suite Dreams

AUTHOR(S)
Wells, Melanie; Fass, Allison
PUB. DATE
June 2006
SOURCE
Forbes Asia;6/19/2006, Vol. 2 Issue 11, p58
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article reports on the business ventures of Starwood Hotels & Resorts. Steven J. Heyer, chief executive of Starwood Hotels & Resorts, is establishing deals with various companies including Time Warner, American Express, Apple Computer, BMW and Yahoo. These marketers plan to put their names on lounges, alarm clocks and city jogging maps at many of Starwood's properties.
ACCESSION #
21432804

 

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