Suite Dreams

Wells, Melanie; Fass, Allison
June 2006
Forbes Asia;6/19/2006, Vol. 2 Issue 11, p58
The article reports on the business ventures of Starwood Hotels & Resorts. Steven J. Heyer, chief executive of Starwood Hotels & Resorts, is establishing deals with various companies including Time Warner, American Express, Apple Computer, BMW and Yahoo. These marketers plan to put their names on lounges, alarm clocks and city jogging maps at many of Starwood's properties.


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