TITLE

Can NLP help or harm your business?

AUTHOR(S)
Yemm, Graham
PUB. DATE
June 2006
SOURCE
Management Services;Summer2006, Vol. 50 Issue 2, p43
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
This article considers the use of neuro linguistic programming (NLP) in the workplace. There is no limit to where NLP, or parts of it, can be applied, from writing advertising copy to customer service, people handling phone calls, managers motivating their people or sales people developing their skills to win over more customers, the limits are within the mind of the users. It can help improve individuals' emotional intelligence. The obvious start with sales development is to widen people's ability to get into rapport quickly, especially with the more difficult prospects. Another thing that can be very useful for sellers is to use the alignment model.
ACCESSION #
21388928

 

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