TITLE

Campaign reaches 8.1m

PUB. DATE
May 2006
SOURCE
Farmers Weekly;5/19/2006, Vol. 144 Issue 20, p16
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The presents information on the campaign launched by the magazine "Farmers Weekly," with the theme Local Food is Miles Better. The campaign aims to raise awareness of where food comes from and the benefits of buying local food in England. High media profile is helping to push the campaign's message about the benefits of buying local food. It also aims to influence key opinion formers and enable readers to become local food supporters and promote food produced in their area.
ACCESSION #
21358778

 

Related Articles

  • News: FOOD MILES CAMPAIGN.  // Farmers Weekly;5/19/2006, Vol. 144 Issue 20, p16 

    The article offers an update on the Food Miles campaign launched by the magazine "Farmers Weekly" in England as of May 2006. The magazine's campaign was launched in Surrey to promote the environmental, health and economic benefits of food produced with the minimum of food miles. More than 200...

  • Britain gets the message. Stones, Mike // Farmers Weekly;6/2/2006, Vol. 144 Issue 22, p25 

    This article reports on the progress of the Food Miles Campaign developed by the Farmers Weekly in Great Britain. Readers including farmers, politicians, other key opinion formers, chefs, retailers and others have all backed the campaign and agree that local food is better. Nearly 1300 people...

  • Don't keep mum on local food.  // Farmers Weekly;5/19/2006, Vol. 144 Issue 20, p3 

    The article focuses on the nationwide campaign of the periodical "Farmers Weekly" called Local Food is Miles Better in Great Britain. The main part of the campaign is celebrating the success of Food Miles Heroes.

  • Shoppers Expands Nutrition iQ to Perishables.  // SN: Supermarket News;1/30/2012, Vol. 60 Issue 5/6, p77 

    The article focuses on the expansion of the in-store nutritional navigation program of Shoppers Food and Pharmacy called nutrition iQ for its fresh food departments. It says that the fresh food department offers detailed information on seafoods, vegetables and fruits, and meat for shoppers,...

  • Rich Man, Poor Man. Leibtag, Ephraim S.; Kaufman, Phil R. // Prepared Foods;Sep2003, Vol. 172 Issue 9, p23 

    Reprints the article "Rich Man, Poor Man," which appeared in the June 2003 issue of "Current Issues in Economics Markets."

  • Bulk-buying frenzy spurs food service. VanderVeen, Don // Grand Rapids Business Journal;1/3/95, Vol. 13 Issue 1, pB-1 

    Reports on the trend towards bulk-buying of food among consumers in Michigan. Creation of additional sales niches for food-service wholesalers in Michigan; Setting up a warehouse atmosphere, where consumers look for great bargains; Monitoring the public's eating habits.

  • What Do You Do About `Mistakes,' Slow Movers, or Products that Just Don't Sell?  // Gourmet Retailer;Aug2000, Vol. 21 Issue 8, p20 

    Discusses tips in dealing with mistakes when purchasing food products. Use of price reductions in clearing miscellaneous products; Prevention of overloaded inventory; Improvement of the merchandising of the product.

  • Local food comes full circle. Cooke, Tony // Crops;6/3/2006, p52 

    The article discusses local food. Recent Food Miles research of the periodical Farmers Weekly shows that 52% of people would buy less imported food if they were aware of the distance it had traveled. It is promoting the redeployment of public sector spending power to support the establishment of...

  • Big players raise local profile. Tasker, Johann // Farmers Weekly;8/25/2006, Vol. 145 Issue 8, p20 

    The article reports on the pledge of British supermarkets to stock local food as a result of the Local Food is Miles Better campaign organised by the periodical "Farmers Weekly." The magazine encouraged retailers to provide a statement of their position on local food and environmental...

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics