Moonves fixes on pix

Zeitchik, Steven
June 2006
Daily Variety;6/22/2006, Vol. 291 Issue 58, p1
Trade Publication
The article reports on the plans of CBS Broadcasting Inc. to invest in, and possibly produce motion pictures in the U.S. According to company president and CEO Leslie Moonves, CBS may invest in, or produce six to eight films per year. The company may invest around $20 to $60 million in producing films. CBS may pay studios for rights to air or sell the films on its various platforms. In exchange, CBS would receive profit participation in the film.


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