TITLE

How Not to Insight Customers to Switch

AUTHOR(S)
Haugsted, Linda
PUB. DATE
June 2006
SOURCE
Multichannel News;6/19/2006, Vol. 27 Issue 25, p8
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports on technical problems in the broadband Internet service being experienced by customers of Insight Communications Co. in the U.S. due to the transition of its fiber backbone from AT&T Corp. to a technical platform of its own. Advertising campaign launched by Bell South Corp. to lure Insight consumers; Inability of consumers to read the e-mail notices sent by Insight about the transition and the possible disruption of its services; Information on a class action lawsuit filed on behalf of the consumers.
ACCESSION #
21206843

 

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