McNary, Dave; Mohr, Ian; Jennings, Sheri; Frater, Patrick; Schilling, Mark; Meza, Ed; Klaussmann, Liza; de Prado, Esther
June 2006
Variety;6/19/2006, Vol. 403 Issue 5, p9
Trade Publication
The article focuses on the performance of some Hollywood films in the international film market. The international box office is tracking well ahead of the all-time record set in 2004 for Hollywood films. Foreign campaigns have become the bigger growth area for some Hollywood films. The animated film Ice Age: The Meltdown has gained nearly 70% of its total internationally and The Da Vinci Code has 71% from foreign markets.


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