TITLE

Consumerism and Trust

AUTHOR(S)
Gombeski Jr., William R.
PUB. DATE
June 2006
SOURCE
Marketing Health Services;Summer2006, Vol. 26 Issue 2, p3
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
The article presents a preface to the June 2006 issue of "Marketing Health Services," discussing the issue of consumer trust.
ACCESSION #
21148008

 

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