TITLE

Foodcourt Replaces Subsidized Cafeteria; J.P. Morgan captures 50% daily lunch rate

AUTHOR(S)
Pond, James
PUB. DATE
July 1999
SOURCE
FoodService Director;07/15/99, Vol. 12 Issue 7, p48
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Talks about the success of the ARAMARK-run foodcourt at financier J.P. Morgan on Wall Street in New York City, New York. How it managed to capture half of the site's employees though it replaced a totally subsidized cafeteria; How the serving stations are named; Examples of market adaptation. INSET: 350 Orders a Week: Box-lunch biz picks up.
ACCESSION #
2111829

 

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