TITLE

How to Trust and Have Funnel

AUTHOR(S)
Lager, Marshall
PUB. DATE
June 2006
SOURCE
CRM Magazine;Jun2006, Vol. 10 Issue 6, p42
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on the success of Avaya in upgrading its eDemand service, a strategy to push business to channel partners and reduce conflict with direct sales, through the help of BlueRoads, a provider of on-demand channel management solutions. Problems encountered by Avaya in collecting funnel information from partners; Key to building trust in deal registration; Benefits of deploying eDemand for Avaya.
ACCESSION #
21102809

 

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