TITLE

Customer Service on Demand: Avoiding the Pitfalls

PUB. DATE
June 2006
SOURCE
CRM Magazine;Jun2006, Vol. 10 Issue 6, Special section p6
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Outlines the pitfalls of implementing on-demand customer service and offers advice on how to avoid them. Significance of offering a relevant and personalized experience to customers; Importance of using customer interaction for multi-channel businesses; Efficiency of utilizing search functionality on delivering online customer service.
ACCESSION #
21102799

 

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