TITLE

How (and Where) May We Serve You?

AUTHOR(S)
Britt, Phillip
PUB. DATE
June 2006
SOURCE
CRM Magazine;Jun2006, Vol. 10 Issue 6, p13
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Emphasizes the importance of meeting the challenge of multi-channel customer service for retail companies. Necessity for retailers to leverage the information they have regarding customer desires; Growth in online customer segmentation; Relevance of determining inventory needs.
ACCESSION #
21102787

 

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