Cable's Summer Forecast: Made In the Shade

Moss, Linda
June 2006
Multichannel News;6/5/2006, Vol. 27 Issue 23, p10
Focuses on the outlook for household ratings of U.S. cable television programs in primetime viewing from June to August 2006. Projected increase in primetime share of cable networks in the summer season predicted by Tim Brooks, executive vice president of research for Lifetime Television; Average share of cable television in primetime programming for the entire 2005 to 2006 television season; Average number of television shows debuted by major cable networks in the summer as compared to broadcast networks.


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