PFP aims to do more with smaller retailers

June 2006
Furniture/Today;6/5/2006, Vol. 30 Issue 38, p6
Trade Publication
The article reports on the plan of the retail sale specialist Planned Furniture Promotions (PFP) to promote its brand as a value-driven and professional partner for the small and medium-size furniture retailer in the U.S. According to its founder Gene Rosenberg, the future of the planned promotions industry and of PFP dwells on the true core of their business, which is the retail entrepreneur.


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