TITLE

Local heroes

AUTHOR(S)
Major, Meg
PUB. DATE
May 2006
SOURCE
Progressive Grocer;5/1/2006, Vol. 85 Issue 7, p106
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article focuses on the emerging significance of homegrown state agricultural marketing programs for the U.S. supermarket industry. The month of May is typically a peak season for agricultural promotional program officials to visit retailers and discuss buying patterns and other significant issues for the upcoming produce-selling season. A background on the Jersey Fresh initiative is presented. One of the common complaints of local growers is the difficulty of working with several supermarket operators in the U.S. INSETS: Publix helps spread some sunshine;Where the shrimp are;Pickin' and grinnin' in Tennessee; gone fishin' in Alaska.
ACCESSION #
21047144

 

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