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- Choice Without Preference. Simonson, Itamar // Advances in Consumer Research;2005, Vol. 32 Issue 1, p452
This section discusses several researches which assessed the stability of U.S. consumers' constructed preferences. While choice is interpreted as an accurate indicator of consumer's true preference, choices can differ in terms of how much they reflect the preference of the choosers. In some...
- Unconventional methods. Lutz, Steve // Progressive Grocer;5/1/2007, Vol. 86 Issue 6, p92
The article presents information on a Perishables Group research which aimed to know what type of consumers are shopping for organic fresh food items in conventional supermarkets, how they shop and what they buy in an effort to help retailers identify products that are likely to be successful....
- Luxury's New Laws. Conti, Samantha // WWD: Women's Wear Daily;12/8/2008, Vol. 196 Issue 119, p21
The article discusses the study "Luxury: Considered," conducted by Ledbury Research, to explore trends in the luxury sector. The study was commissioned by De Beers and it took the findings so seriously that it decided to more than double its U.S. consumer marketing budget for the Christmas...
- Holiday Sets Stage for 2009. Wilson, Marianne // Chain Store Age;Nov2008, Vol. 84 Issue 11, p74
The article presents the results of a survey from The Nielsen Co. which offers insight into consumer shopping patterns this holiday season and what retailers can expect as they move into 2009. The survey found that more than one-third of U.S. consumers across all income levels expect to spend...
- VNU CONSUMER 2003 VIEW. // Retail Merchandiser;Aug2003, Vol. 43 Issue 8, p12
Presents information on the results of a consumer research in the U.S. as of May 2003. Consumer spending; Consumer profile; Gains in healthy living products at drug.
- FoodCapsule: Men still drink more coffee. // FoodService Director;09/15/97, Vol. 10 Issue 9, p6
Presents statistics on coffee consumption of American men and women. Drop on the consumption of coffee.
- A Quantitative Study On The Fair Trade Coffee Consumer. Cailleba, Patrice; Casteran, Herbert // Journal of Applied Business Research;Nov/Dec2009, Vol. 25 Issue 6, p31
Few European quantitative studies are available concerning the behavior of ethical consumers. Most of the studies regarding Fair Trade (FT) coffee purchases stick to the consumer perceptions and values. Based on 118,252 French transactions made between 2005 and 2007, this study investigates the...
- HEURISTIC SEARCH PROCESSES IN DECISION MAKING. Payne, John W. // Advances in Consumer Research;1976, Vol. 3 Issue 1, p321
Research in psychology indicates that individuals employ heuristics in performing a variety of complex tasks. Evidence is presented that consumers also utilise heuristics to reduce the amount of information searched in making a decision. Aspects of theory and methodology of cognitive psychology...
- THE NATURE OF SALIENT OUTCOMES AND REFERENTS IN THE EXTENDED MODEL. Ryan, Michael J.; Etzel, Michael J. // Advances in Consumer Research;1976, Vol. 3 Issue 1, p485
The specification of outcomes and referents, although a crucial aspect in the development of the Extended Model, has received little attention. This paper discusses saliency and empirically investigates the elicitation technique. The issues raised by the findings indicate that a good deal of...