AAP: Hardcover Net Sales Down in March; Returns Up

May 2006
Book Publishing Report;5/29/2006, Vol. 31 Issue 20, p4
Trade Publication
The article reports that the net sales of adult hardcover titles decreased from $90.5 million to $81.9 million in March 2006. Net sales of adult paperback books increased from $92.6 million to $109.9 million, which is an increase by 18.7%. The segments with the highest return rate included hardcover segment (43.8%), religious books (35.4%), adult paperback (18.8%) and adult hardcover (16.2%). With net sales of $27.5 million, the religious books category stopped its free-fall.


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