TITLE

Cricket: In the Money

AUTHOR(S)
Dinakar, S.
PUB. DATE
April 2006
SOURCE
Forbes Asia;4/24/2006, Vol. 2 Issue 7, p61
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article focuses on the growth of Mumbai sports management company Nimbus Communications in India. Former advertising executive Harish Thawani has made a $612 million bid for rights to telecast Indian cricket matches. The growth of Nimbus in the past decade from 2006 to become the leading cricket producer and manager of media rights in the world occurred when the commercialization of Indian cricket and the emergence of private television channels in Indian households.
ACCESSION #
20957286

 

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