Putt-Putt Tractors, Revved-Up Goals

Raghunathan, Anuradha
April 2006
Forbes Asia;4/24/2006, Vol. 2 Issue 7, p32
The article focuses on the expansion of Mahindra & Mahindra (M&M) in the global vehicle market. Srinivas Rao, an automobile analyst at Enam Securities in Mumbai, India, comments on the globalization strategy of M&M. The company's revenue has increased to $1.5 billion in 2005. Managing director Anand Mahindra majored in filmmaking and photography before venturing into business. INSET: TRUCKS AND BUSES, TOO.


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