TITLE

Bye-Bye Bidis

AUTHOR(S)
Dinakar, S.
PUB. DATE
February 2006
SOURCE
Forbes Asia;2/13/2006, Vol. 2 Issue 2, p26
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article focuses on the shift of Indian smokers from bidis to manufactured cigarettes. Of the country's 270 million smokers, only 15% switched to manufactured cigarettes. The shift gives an opportunity for Indian Tobacco Co. to increase its sales. The country remains the third-largest producer and second-largest consumer of tobacco in the world.
ACCESSION #
20957145

 

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