TITLE

Jacking Up the Nielsens

AUTHOR(S)
Umstead, R. Thomas
PUB. DATE
May 2006
SOURCE
Multichannel News;5/22/2006, Vol. 27 Issue 21, p31
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports on the benefits of the pursuit of baseball player Barry Bonds for the all-time career home run record to the ratings of the Major League Baseball coverage of ESPN. Household rating for live baseball telecasts of ESPN through May 17, 2006; Other stories that enhanced viewership; Factors that influenced the ratings success of ESPN.
ACCESSION #
20902166

 

Related Articles

  • For NFL Ad Sales, Flat Equals Rise. Donohue, Steve // Multichannel News;08/14/2000, Vol. 21 Issue 33, p3 

    Reports on advertising revenue increases posted by United States networks carrying National Football League games despite flat ratings. Soldout advertising inventory three weeks before the September 3, 2000 season start; Ratings of the games on ESPN, ABC Sports and CBS Sports.

  • ESPN Breaks Ice With Baseball. Umstead, R. Thomas // Multichannel News;9/19/2005, Vol. 26 Issue 39, p4 

    Reports on a cable television rights agreement signed by Major League Baseball with sports cable operator ESPN. Implications of the agreement for Comcast's Outdoor Life Network; Terms of the agreement; Average household rating of ESPN with its baseball telecasts in 2005.

  • Let's go to the scoreboard.  // AutoWeek;09/30/96, Vol. 46 Issue 40, p36 

    Presents Nielsen ratings of television networks' coverage of various sports. Low ranking of automobile races; Top rating enjoyed by NFL Monday Night Football on ABC.

  • STATIC. Quindt, Fritz // Sporting News;7/1/2002, Vol. 226 Issue 26, p3 

    Reports developments in the rating of sports programs as of July 2002.

  • Fox whiffs in Game 3 as Angels score big. Kissell, Rick // Daily Variety;10/24/2002, Vol. 277 Issue 14, p3 

    Reports on the declining viewing rate of the television broadcast of the World Series baseball tournament on the Fox channel in the U.S. Determination of the average viewing rate through the series; Citation of Nielsen ratings for the game between Anaheim Angels and San Francisco Giants;...

  • Networks set up baseball for slide. Miller, Stuart // Variety;7/15/96, Vol. 363 Issue 10, p33 

    Reports on developments related to television program ratings in the United States as of July 15, 1996. Baseball All-Star Game's ratings performance; Factors affecting baseball's ratings performance.

  • Hispanics and the Olympics.  // Electronic Media;4/8/2002, Vol. 21 Issue 14, p6 

    Presents a chart depicting the ratings of Hispanic and the Olympic-coverage television programs.

  • Steering by the stars.  // Variety;07/14/97, Vol. 367 Issue 10, p29 

    Presents information on the ratings performance of sports-related television programs in the United States as of July 14, 1997.

  • Cable Rating for Baseball Look Flat. Umstead, R. Thomas // Multichannel News;07/17/2000, Vol. 21 Issue 29, p22 

    Reports the decline of the cable ratings of Major League Baseball (MLB) in the United States. Decline of MLB ratings reported by Fox Sports Net, FX and ESPN; Factors contributing to the problems in the ratings; Impact of the pennant races on the game.

Share

Read the Article

Courtesy of VIRGINIA BEACH PUBLIC LIBRARY AND SYSTEM

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics