TITLE

GM could hum a bold new tune

AUTHOR(S)
Child, Charles
PUB. DATE
July 1999
SOURCE
Automotive News;7/19/1999, Vol. 73 Issue 5829, p22
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Comments on General Motors' acquisition of the marketing and distribution rights for AM General Corp.'s Hummer sport utility vehicle. Move's impact on the company's marketing strategies.
ACCESSION #
2088416

 

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