TITLE

Volkswagen agency still can't get Passat spot right

AUTHOR(S)
Garfield, Bob
PUB. DATE
July 1999
SOURCE
Automotive News;7/19/1999, Vol. 73 Issue 5829, p14
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Comments on the television advertising campaign created by Boston, Massachusetts-based Arnold Communications for Volkswagen's Passat automobile. Weaknesses of the television advertisement.
ACCESSION #
2088411

 

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