TITLE

Few Consumers Eager To Take Telco TV

PUB. DATE
May 2006
SOURCE
Business Communications Review;May2006, Vol. 36 Issue 5, p6
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the market research from In-Stat Inc. which shows that consumer status of telco TV are becoming lesser despite its availability to the public. Research shows that less than 20 percent of customers are prone to switch from cable or satellite TV. The broadness of service offerings and cost are considered as vital decision factors. During the research, In-Stat discovered that 25 percent of those surveyed were willing to pay extra for video surveillance and video telephony services. They found out also that time-shifted TV and "caller ID on TV" were also desired services.
ACCESSION #
20832556

 

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