Wal-Mart (Still) Has Edge on Big Three in Price Comparison

May 2006
Book Publishing Report;5/8/2006, Vol. 31 Issue 18, p4
Trade Publication
The article reports on the advantage of Wal-Mart Stores Inc. over the big three retail booksellers, namely Barnes & Noble Inc., Books-A-Million Inc. and Borders Group Inc., in terms of pricing in the U.S. Ten books were selected for comparison of prices. It was found that the prices of the selected books at Wal-Mart were cheaper by 2.50 dollars compared with the big three retailers.


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