'Men's' World Includes Web

Umstead, R. Thomas
May 2006
Multichannel News;5/8/2006, Vol. 27 Issue 19, p2
The article focuses on the video broadband rights being offered by Warner Bros. Domestic Cable Distribution to broadcast the CBS comedy series "Two and a Half Men." Eric Frankel, president of the company, recognizes the growing importance of the plan and wants to provide more value to syndicated packages. The move marks the first time a major television studio is offering broadband video rights for an off-network show. The online episodes are expected to attract advertising and the networks are equally gaining from the Web presentations.


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