TITLE

What Does CRM Really Do to Help Salespeople?

AUTHOR(S)
Dickie, Jim
PUB. DATE
May 2006
SOURCE
CRM Magazine;May2006, Vol. 10 Issue 5, p20
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Presents the results of a study on the impact of the customer relationship management (CRM) systems on the sales performance of companies in the U.S. Number of firms that participated in the survey; Percentage of companies which stated that CRM was improving their performance; Observation on the success of several companies.
ACCESSION #
20714356

 

Related Articles

  • Looking forward. Miazga, Mike // Supply House Times;Jan2014, Vol. 56 Issue 11, p103 

    The article presents a business forecast for the U.S. in 2014. The author mentions that the majority of the different industries are poised for growth in 2014. To take advance of the growth and to seize the opportunity, he suggests that companies should be ready for it and ensure that they...

  • It's the Customer, Stupid. Menconi, Peggy; Desmond, John P. // Software Magazine;April/May2000, Vol. 20 Issue 2, p50 

    Discusses the elements involved in customer relationship management (CRM). How to streamline operations while attempting to practice a sound CRM strategy; Information technology strategies employed to transform data into information; Recommendations to help strengthen customer relationships. ...

  • A MULTI-CHANNEL World. Morphy, Erika // Export Today's Global Business;Jun2001, Vol. 17 Issue 6, p48 

    Assesses the state of the customer relationship management (CRM) industry as of 2001. Projection on the growth of the industry; Information on CRM; Views of analysts on CRM applications; Recommendations on CRM implementation.

  • Why CRM is as dead as a dodo. McKelvey, Charlie // Precision Marketing;10/17/2003, Vol. 16 Issue 3, p15 

    Focuses on the development of customer management relationship (CRM). Budgets alloted by companies for CRM; Implementation of CRM; Emphasis on what customers prefer.

  • SWK Technologies rolls out new CRM division.  // Business Journal (Central New York);1/11/2008, Vol. 22 Issue 2, p12 

    The article announces that SWK Technologies Inc. has expanded its customer-relationship management (CRM) division in the U.S. It mentions that the expansion will offer a full range of customer service, customer support, engineering, training, sales and pre-sales capabilities. The expansion of...

  • Company Overview.  // GUS, PLC SWOT Analysis;Jan2005, p4 

    Presents an overview of GUS PLC, London, England-based business group, which is primarily focused on retail and business services. Revenues generated in fiscal year 2004; Services provided, including information and customer relationship management services.

  • Siebel Systems, Inc. SWOT Analysis.  // Siebel Systems, Inc. SWOT Analysis;Oct2005, p1 

    Presents an overview of Siebel Systems Inc., a company which specializes in providing customer relationship management software. Company overview, including revenues generated in fiscal year 2003, services provided, and principal businesses; Key facts, including contact information; Analysis of...

  • Long-term manufacturer-supplier relationships: Do they pay off for supplier firms? Kalwani, Manohar U.; Narayandas, Narakesari // Journal of Marketing;Jan95, Vol. 59 Issue 1, p1 

    Recently, there has been a growing trend toward long-term relationships between manufacturers and their suppliers. Although much as been written about the benefits of this shift to manufacturers, little is known about the benefits to supplier firms. In this study, we empirically assess the...

  • REGULATION OF PRODUCT CHARACTERISTICS. Werner, Ray O.; Brown, Roy C. // Journal of Marketing;Apr93, Vol. 57 Issue 2, p110 

    The article presents information on legal developments in marketing relative to the regulation of product characteristics. In regard to packaging and labeling, the article discusses the significance of the Federal Trade Commission (FTC) Guides for the Use of Environmental Marketing Claims. The...

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics