TITLE

Wowing the Salesforce

AUTHOR(S)
Gautier, Adele
PUB. DATE
July 1999
SOURCE
NZ Marketing Magazine;Jul99, Vol. 18 Issue 6, p43
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Presents information on researches regarding sales incentive program. Information on a study done on sales incentives by Hewitt Associates in the United States; Findings of a study by University of Luton for the Society of Incentive Travel Executives; Results of a study by Valentine-McCormick-Ligibel; Sheffield Consulting's annual compensation survey; Details on the effectiveness of sales incentives.
ACCESSION #
2068369

 

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