Fox News' Friendly Offer

Reynolds, Mike
April 2006
Multichannel News;4/24/2006, Vol. 27 Issue 17, p52
Reports on the first national local advertising sales promotion of Fox News Channel in partnership with its morning program "Fox & Friends" in the U.S. in 2006. Views of John Malkin, vice president of affiliate marketing and local advertising sales at Fox News Channel, on the promotion; Number of affiliates that have signed up for the promotion; Decision of Fox News on supplying plasma screen and liquid crystal display set to major markets.


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