TITLE

Western Union: R.I.P

AUTHOR(S)
Kuehn, Richard A.
PUB. DATE
April 2006
SOURCE
Business Communications Review;Apr2006, Vol. 36 Issue 4, p66
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the downfall of Western Union. The company was once been the largest company in the Unites States, when it closed, annual revenues shrunk to $500,000. It's origins go back to 1844, when Samuel Morse invented the telegraph. Western Union's demise was due to huge mistakes in business decision making. The biggest was when its Board decided against buying the patents belonging to Alexander Grahambell because they believe that there is no commercial value in transmitting the human voice via wire. The company also perceived itself to be in the telegram business rather than the communications business.
ACCESSION #
20498957

 

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