TITLE

GM adds newspaper ads

AUTHOR(S)
Halliday, Jean
PUB. DATE
July 1999
SOURCE
Automotive News;7/5/1999, Vol. 73 Issue 5827, p52
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on car company General Motors' expansion of its newspaper advertising efforts as of July 5, 1999. Background on company's efforts to enhance its sales performance.
ACCESSION #
2044965

 

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