TITLE

Infuriate Steel Boosters

AUTHOR(S)
Post, Nadine M.
PUB. DATE
February 2006
SOURCE
ENR: Engineering News-Record;2/6/2006, Vol. 256 Issue 5, p30
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article focuses on the story of Herbert Margrill, an industrial public relations and advertising veteran, who was traumatized by the September 11, 2001 terrorist attacks on the World Trade Center. In 2002 Margrill decided to do his bit to help make the world safer. He called an old friend, Alfred G. Gerosa, a six-decade veteran of concrete construction, to discuss a plan. They decided to educate people about the safety aspects of cast-in-place reinforced concrete so that terrible disasters don't happen again. By January 2003, the long-dormant Concrete Alliance, with Gerosa as president and Margrill as vice president of communications, was incorporated with safety as its new mission
ACCESSION #
20422776

 

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