TITLE

Expiring Deals Could Hit Hallmark Hard

AUTHOR(S)
Moss, Linda
PUB. DATE
April 2006
SOURCE
Multichannel News;4/3/2006, Vol. 27 Issue 14, p18
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Focuses on the challenges that may be faced by Hallmark Channel if it fails to reach new contracts with its eight distributors whose deals expire by the end of 2007. Effort of its parent company Crown Media Holdings Inc. to explore strategic alternatives for the channel; Possible loss of subscribers and advertising revenue as a result of the failure to renew distribution agreements; Amount in subscriber-acquisition fees paid by Crown Media.
ACCESSION #
20414953

 

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