TITLE

iMac ads top $19 million; sales top 1.15 million

PUB. DATE
June 1999
SOURCE
Editor & Publisher;06/26/99, Vol. 132 Issue 26, p33
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the success of the advertising campaign for the iMac desktop computer. Computers featured in newspaper inserts of Sears Roebuck and Co.; Total amount spent by Apple Computer Corp. on television advertising; Features of the iMac.
ACCESSION #
2033404

 

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