Broadband's Fast Break
- Basketballs for $6.2B. // Broadcasting & Cable;11/22/99, Vol. 129 Issue 48, p62
Comments on CBS Inc.'s acquisition of the television rights for the National Collegiate Athletic Association (NCAA) basketball tournament. Importance of event programming in the industry.
- ABC outplays CBS for bowl broadcasts. Lafayette, Jon // Electronic Media;7/29/96, Vol. 15 Issue 31, p3
Reports on ABC Sports' blocking of the CBS Sports out of the National Collegiate Athletic Association (NCAA) college football championship. Agreement to join with the College Bowl Alliance to create an end-of-season bowl game that would match the number one and two teams; ABC's covering of the...
- CBS nets college hoop pact for $1.73 bil. Walsh, Thomas; Walsh, Brian // Variety;12/12/94, Vol. 357 Issue 7, p32
Features an agreement between CBS Inc. and the National Collegiate Athletic Association concerning exclusive coverage of NCAA games. Cost of deal; Coverage rights; CBS losses in major sports; Comeback projects.
- College Hoops Hopping. Consoli, John // MediaWeek;10/30/2000, Vol. 10 Issue 42, p8
Predicts the performance of the television coverage of the National Collegiate Athletic Association (NCAA) tournament by CBS network in March 2001. Reasons for the optimism of the network; Ratings for NCCA tournament coverage in 1999; Support generated by the network from buyers and advertisers.
- In hoops novelties, score one for CBS. Quindt, Fritz // Sporting News;03/26/2001, Vol. 225 Issue 13, p12
Reports on CBS Inc.'s broadcasting of the National Collegiate Athletic Association tournament.
- YouTube, Facebook Catch March Madness. Medford, Cassimir // Red Herring;3/11/2008, p7
The article presents information on Internet broadcasting in the U.S. It offers a brief overview of the live Internet broadcast of the National Collegiate Athletics Association (NCAA) Division I Men's Basketball Championship tournament by CBSSports.com to other Web sites such as Facebook,...
- The Method of the Madness. Reynolds, Mike; Spangler, Todd; Umstead, R. Thomas // Multichannel News;3/16/2009, Vol. 30 Issue 11, p6
The article examines how CBS Broadcasting Inc. scores with the National Collegiate Athletic Association (NCAA) Games on television (TV), online, phones, and even radio, in the U.S. According to the article, the company will be offering the tournament's 63 games in 2009 with more screens and in...
- NCAA bounces to CBS. Schlosser // Broadcasting & Cable;11/22/99, Vol. 129 Issue 48, p4
Reports on CBS' acquisition of the television rights for the National Collegiate Athletic Association (NCAA) men's basketball tournament. Terms of the CBS-NCAA contract; CBS' bid for the 11-year, multimedia package; Media analysts' reaction to the deal.
- Elbowing Under Way Among Those Who Covet CBS' NCAA Hoop Rights. Lefton, Terry // Brandweek;07/26/99, Vol. 40 Issue 30, p9
Focuses on National Collegiate Athletic Association's (NCAA) informal sessions with Fox and the American Broadcasting Company (ABC)/ESPN duo to determine the value of the Final Four contract. Cost of the deal signed by Columbia Broadcasting System (CBS); Comments from the network and NCAA...