Ringback Revival

Marek, Sue
February 2006
Wireless Week;2/1/2006, Vol. 12 Issue 3, p18
Trade Publication
Presents evidence of revival of ringback tones by mobile telecommunication operators in the U.S. as of February 2006. Consideration by wireless carriers of pricing models; Observations by market analysts; Examples of ringback service launched by wireless carriers; Interest expressed by wireline operators.


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