TITLE

As `media' joins in Cannes scene, Starcom CEO tries it--and likes it

AUTHOR(S)
Klues, Jack
PUB. DATE
July 1999
SOURCE
Advertising Age;7/12/1999, Vol. 70 Issue 29, p28
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Presents a narrative of the participation of the author as a judge at the 1999 International Advertising Festival in Cannes, France. Views on the preparations for the event; Number of entries examined; Significance of creativity and innovation in judging the entries.
ACCESSION #
2025608

 

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