TITLE

Ellery Retuning Waverly Strategy

AUTHOR(S)
Sloan, Carole
PUB. DATE
March 2006
SOURCE
Home Textiles Today;3/20/2006, Vol. 27 Issue 23, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the plans of Ellery Homestyles Chief Executive Officer Budd Goldman to boost the Waverly Lifestyles home textiles that the company has acquired. Goldman claims that Waverly is the best known home furnishing brand. He plans to develop a range of base cloths to broaden the look of Waverly. The March 2006 products will feature a group of beds and windows.
ACCESSION #
20213824

 

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