So cute, but someone please save the baby

Garfield, Bob
July 1999
Advertising Age;7/5/1999, Vol. 70 Issue 28, p29
Trade Publication
Comments on the television commercial of Michelin North America developed by its advertising agency DBB Worldwide, in 1999. Safety message that the commercial intends to impart to audience; Target audience of the television spot; Details of the scene of the commercial.


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