TITLE

Ford sales pitch on Excursion: It's not just big, buyers need it

AUTHOR(S)
Connelly, Mary
PUB. DATE
June 1999
SOURCE
Automotive News;06/28/99, Vol. 73 Issue 5826, p59
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports that Ford Motor Co. will promote the 2000 Ford Excursion as a vehicle people need, not merely desire for its sheer size. Features of the vehicle; Target buyers; Number of Excursions to be produced by Ford in calendar 1999; Excursion's creature comfort.
ACCESSION #
2003924

 

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